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Ban Man Pro Version 10 introduced sponsorship text
ads that look similar to Google Adwords ads. These ads can be
served individually in a zone or as a series of ads in a line either
horizontally or vertically. Creating a
Sponsorship Text Ad
To create a sponsorship text ad, click Banners.
Next choose the last tab across the top called Add Sponsorship Text
Ad
Complete the fields by entering a headline,
description, display URL and the advertisers Target URL. As
you type the sample ad will update to display how the ad will
appear. Once finished, click Next Step then complete adding
the advanced banner.
Modifying the look and feel of the sponsorship
text ad by modifying the template
The template is modified under Setup--Ad
Templates. Modify the template titled "Template for
Sponsorship Text Ad". You
must include ##Headline##, ##TargetURL##, ##Description## and ##DisplayURL##
in order to dynamically insert the Headline, Target URL, Description
and Display URL of the advertisement respectively.
Serving Sponsorship Text Ads
Sponsorship text ads can be served individually in
a zone just as you would other campaigns. However, if you wish
to serve several sponsorship ads in a line and have them rotate with
each refresh, do the following.
- Once the sponsorship ads are created, create
the proper campaign for each ad. The Campaign Type must
be weighted as Equal or Even campaigns cannot be served as
sponsorship ads.
- If you have not yet created a zone for these
ads, proceed to create a zone. Otherwise, if a zone for
these ads already exists, edit the zone and select the
individual campaigns holding the sponsorship ads. Make
sure the zone weighting system is set to relative and give each
campaign a weight of 1. Please note you cannot use the
zone refresh option with the sponsorship ad tags.
- Now clicks Zones--View All. Click the
CODE link next to the zone.
- Find the Sponsorship Code and place it on the
page where you wish to serve the ads.
Customizable settings for the sponsorship ad
tags include:
-
Change CountImpressions to False if you do not want to count
impressions.
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Change Total=0 to the total number of ads to display. 0 will
display all ads in the zone. For example, if you have 8 ads in
the zone and only want to display four at-a-time then set Total=
4.
- To
display ads horizontally, append "&Horizontal=True&MaxColumns=5"
where MaxColumns is the maximum number of ads to display
horizontally. For example, if setting MaxColumns to 5 and Total
to 10 then you would get two rows each with 5 ads.
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